Google: Inside Search

Google Disavow Tool

Excellent article at SEOmoz (excerpt below)

Disavowed: Secrets of Google's Most Mysterious Tool | SEOmoz: "Can you use the Disavow Tool if you haven't received a manually penalized? For example, will it work for Penguin? The answer: maybe. Here's a reminder: Google updates like Panda and Penguin are part of Google's overall algorithm. They automatically affect your rankings without direct human intervention. On the other hand, a manual penalty is often applied when you violate Google's guidelines. These can be both applied and lifted manually by Google's Webspam team. Google representatives, including Matt Cutts, have gone on record to say the Disavow Tool could be used to help if you’ve been hit by Penguin (an algorithmic action), but also suggests that this applies to links that also violate Google’s Quality Guidelines." (read more at the link above)

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