Google: Inside Search

Google Search Misconceptions

Straight from Google itself, straight talk about Google Search misconceptions (no matter what a SEO tells you)-- misconceptions (Text): ". . . . 1. You cannot buy a better ranking The first and most common misconception is that you can buy your way up in the organic search rankings. . . . 2. A Google service logo on a site does not mean Google has vetted it One thing you'll sometimes see on a website is a little Google logo that allows you to +1 a site, or a Google Custom Search box. . . Sometimes websites will use that tool as a way to index their own sites so that you can search the contents of their site from the front page of that site. . . .  Google is providing this as a tool for people to use, not vetting the content of that web page. 3. Google ads on a page does not mean Google has vetted it The same sort of argument also holds for Google ads. (Google does) advertising on websites as part of (its) business. It is an important part of (Google's) business, but it is also important to not misconstrue that Google placing an ad on a site is the same as Google vetting that site. . . . 4. Rank is not equivalent to authority . . . the sequence of results on the search results page, is not the same as an opinion on authority. It is not the same as saying something is credible. So it is important to keep these two concepts straight. Authority, credibility, and rank order—they are really somewhat different ideas . 
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Investor's Business Daily
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Search Engine Watch
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Mobile & Apps
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Mobile & Apps

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Search Engine Land

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Mashable » US & World

Set up a Google Custom Search Engine for your website ...
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Web Designer Blog | TechRepublic

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Entrepreneur Sanjay Arora founded a search engine that offers a sort of inverse to Google by removing the top-ranked sites from results, giving users a glimpse at the Net's underbelly. ... for different ways to search the Web could have concerns over Google's privacy practices, he said. Or they could be looking for something outside of its proprietary search algorithms or trying to avoid results that prominently feature sites using finely honed search engine optimization (SEO) skills.
FP Top Stories List

Google Enterprise Search - relevant, easy search for intranets and ...
The Google Search Appliance incorporates the machine learning algorithms that have been tuned with the billions of daily queries on, delivering the ...

google search - Google News

SEO OR search engine optimization - Google News